LATEST NEWS AND TRENDS IN DIGITAL MARKETING
CREACTIVITAT is a Barcelona-based marketing agency specializing in creating innovative strategies to boost your online presence. We develop comprehensive digital projects: from web design to digital marketing, including consulting and auditing. We incorporate artificial intelligence into our strategies to analyze data, optimize campaigns, and improve conversion rates, ensuring tangible, measurable, and business-oriented results.
FAQ’s
About the blog and its content
Topics, editorial policy and publication frequency.
The blog is organized into four areas: web design and development, search engine optimization (SEO, local SEO, and GEO), artificial intelligence applied to business, and digital marketing and content. The current priority is AI applied to business, because that’s where search demand is growing the most: search terms related to automation using artificial intelligence have increased twentyfold in Spain over the past year, while traditional industry terminology is on the decline.
Articles are published on a regular basis, prioritizing depth over quantity. We prefer one well-researched article per month, with our own insights and real-world examples, rather than four superficial articles. Content on rapidly changing technical topics (AI, Google algorithms) is reviewed and updated periodically rather than left to become outdated.
The articles are written and authored by the CREACTIVITAT team. We use AI tools to assist with specific tasks, such as documentation, data analysis, and proofreading, but the judgment, real-world project experience, and conclusions come from the team. This is an important distinction: Google values demonstrable expertise (E-E-A-T), and readers quickly spot mass-produced content lacking underlying judgment.
Each article lists its publication date and, if it has been revised, the date of its last update. In an industry where the rules change every few months, especially when it comes to AI search engines, an article without a date is a red flag. If you find something that’s out of date, you can let us know and we’ll review it.
Yes. Many of the articles stem from real questions raised by customers or readers. You can send us your suggestion via the contact page. If the question is specific and frequently asked, it will likely become an article or a Help Center post.
How to use the blog
Navigation, subscription, and use of content.
The blog is organized by topic categories, not just by date, so you can go directly to the area that interests you: web design, SEO, artificial intelligence, or digital marketing. If you’re looking for the answer to a specific, practical question, the CREACTIVITAT Help Center is usually the fastest route, since it’s structured around frequently asked questions and clear answers.
The Help Center provides brief, straightforward answers to specific questions (what is SEO, how does a web project work, what is GEO). The blog explores topics in depth: analyses, real-world examples, industry trends, and informed opinions. If you’re looking for a quick answer, go to the Help Center; if you want to understand a topic thoroughly, go to the blog.
Yes, you can quote and link to the articles as long as you cite the source and link to the original. However, you may not reproduce the entire content on another website without permission. If you’d like to reuse content for a professional or educational publication, please contact us and we’ll discuss it.
You can follow our posts through the agency’s social media channels and keep up with the latest news announced on our website. If you’d like to receive notifications about new content, let us know via the contact page.
The CREACTIVITAT website is available in Catalan, Spanish, and English. The main content is available in all three languages; some highly specialized articles may be published first in one language and translated later. The agency typically provides services in Catalan, Spanish, English, French, and Italian.